| Brochure Designing : A brochure is nothing more than paper and ink. Right? So why do some brochures work and others end up as scrap paper? There are many reasons, but the most significant one is simply a lack of foresight and planning. 79 XPERTS Team always keep the things in mind such as the overall image of your brochure and the message it portrays, as well as the content and basic design. We follow the following steps while designing a brochure for your company.  Delivering the Message : What kind of message do you want the customer to receive when they pick up your brochure? Deciding on the Content : Before getting into the nuts-and-bolts of a brochure, there are several decisions that we make concerning it's direction and content. Establishing a Budget : How much are you willing to spend? What kind of distribution do you want? How long will the information in the brochure be relevant? |
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If you are a small operation you might choose to have a medium cost brochure and mail it to everyone. However, you could have a fancy, four color, more expensive brochure that you mail to specific customers. Budget permitting, mail the fancy brochure to everyone. Design Principles : Our designers focus on the following three phases before starting work on a brochure.
Communications : What to communicate? First of all, we gear the language to the customer. We try to be direct and plain spoken in the choice of words and most of all, keep the information flowing smoothly. Cover to Cover : The cover is the most important part of the brochure that should jump out and grab the customer’s attention and in effect, say "take me, read me". We make your brochure visually appealing by using simple designs and well chosen fonts, include your logo and business name and consider using a design similar to your company's sign and/or stationery. This is an effective identity tie-in with future correspondence. Portfolio Coming Soon Below are a few of the examples of our web designs
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